Only 2% of people in the world have green eyes. And that’s the same number of people, on average, who convert on your website. Is that where you thought you’d be in the digital age… Continue Reading
If you’re in marketing or online sales, you have most likely been pressured at some point about getting website traffic up. Maybe you’ve even obsessed about that completely voluntarily. I don’t blame you. We’ve been… Continue Reading
Before we get to the lead generation KPIs... You can chat with our bot at the end of this article to get suggestions on how to improve your lead generation performance. But first, the most… Continue Reading
As a marketer, you cannot solely rely on your marketing knowledge to generate leads for your business. The market is ever evolving with new trends to learn almost every year. However, one thing that can never… Continue Reading
It takes a lot of courage to seek growth these days. But what exactly is growth? How can you push for growth even in a remarkably challenging environment? We asked 4 experienced growth leaders these… Continue Reading
The General Data Protection Regulation (GDPR) has been around for more than two years now, and it would not be an overstatement to say that it has shaken up the whole marketing industry. In this… Continue Reading
https://youtu.be/kEUwAVSeIHA Oh my dog, are people still going on about chatbots, you ask? Yes, yes we are. If you have thus far ignored everything about chatbots, I congratulate you for being here. And if you’re… Continue Reading
Reacting to the rapid change in military technology, the famous Prussian General von Moltke once stated: “No strategy survives contact with the enemy.” Today's marketing battlefront is having to react to the same technological advances.… Continue Reading
It might be a worn-out phrase but the old adage “content is king” still has plenty of relevance. 72% of marketers say content marketing has increased engagement, hitting highs of as much as 8 times… Continue Reading
Inbound marketing is dead, long live inbound marketing!Hubspot was the first one to really ride the wave of inbound marketing, making it possible for people like myself to, for the first time, analyze the behavior… Continue Reading
